Growth Desk

Feature

WhatsApp Retargeting

Re-engage the right audiences with intent-based follow-ups.

Overview

What this feature is

Use campaign and conversation signals to bring customers back into productive WhatsApp threads.

  • Filter audiences by delivery, read, click, and reply outcomes
  • Launch follow-up broadcasts from analytics without re-uploading lists
  • Keep messaging compliant with opt-out and suppression controls

Use WhatsApp Retargeting

Capabilities

Signals you can act on

Delivery outcomes

Filter audiences that did not receive or failed delivery.

Read and reply

Follow up with readers who never replied or clickers who stalled.

Suppression aware

Respect opt-outs when building the next send.

Open analytics

Examples

Business use cases

Teams typically use this capability for:

  • Non-opener nudges
  • Clicked-but-not-converted
  • Win-back campaigns

Use WhatsApp Retargeting

Ready to put this to work?

Create your workspace, connect your WhatsApp Business number, and turn on this capability with guided setup in the product.

Create workspace