Growth Desk

Product

Broadcasting

Template campaigns, audience controls, and delivery analytics built for WhatsApp policy.

Overview

Outbound that respects WhatsApp rules

Template campaigns, audience controls, and delivery analytics built for WhatsApp policy.

Marketing sends use Meta-approved templates and opted-in audiences. Utility templates cover reminders and account updates — always check category and consent before you send.

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Problem

Broadcasts fail when lists and templates are disconnected

Spreadsheet exports, manual template copy-paste, and no delivery visibility create compliance risk and wasted sends — especially when opt-outs and template categories are tracked outside the CRM.

This suite keeps audience selection, approved templates, send controls, and outcome analytics in one workspace so operators can act on reads and failures without re-uploading lists.

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FAQ

Policy-aware questions

Can I send promotional messages to any contact?

No. Marketing broadcasts require approved templates and audiences that meet WhatsApp opt-in expectations. The workspace surfaces suppression and consent signals — you remain responsible for list quality.

What about Marketing Messages (MM Lite)?

Some accounts can onboard to Meta Marketing Messages for optimized marketing sends. Availability is Meta-gated; the CRM documents status and blocks marketing paths when not onboarded.

Where do replies to a broadcast go?

Customer replies open or continue 1:1 threads in the shared inbox on the same Business number — so agents see campaign context beside the live conversation.

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Use cases

Where teams start

Common starting points for this product line:

  • Promotions
  • Renewal reminders
  • Re-engagement

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Ready to put this to work?

Launch your workspace to import audiences, sync templates, and run campaigns with operational controls.

Create workspace